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Give the Gift of Planning this Valentine’s Day

Give the Gift of Planning this Valentine’s Day

| February 08, 2017
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WATCH VIDEO: Let's Grow Old Together

What could be more romantic than you and your spouse planning the rest of your lives together? This Valentine’s Day, consider giving the gift that can’t be found in your local florist shop.

At Lane Financial Strategies, we use a holistic planning process to create a customized “LifeMap 360” for each client that takes into consideration a wide array of life planning aspects. In fact, we offer a no-cost one-hour consultation for spouses who would like to discuss their life plans and acquire financial insight on how they can go about turning their financial goals into reality.

The desire ‘to grow old together’ is often expressed as a romantic gesture but many couples don’t realize there are Certified Financial Planner™ professionals out there who can help make this unrealized notion an achievable plan. As a CFP, I spend some time getting to know clients and provide insight based on their unique situation.

A recent study found that one third of Americans (32%) do not feel they have a clear and accurate view of their whole financial picture, spanning both current obligations and future needs. This may be a factor as to why only one in five (20%) feel “very confident” that they will be able to achieve their financial goals [Planning and Progress Study, 2016].

Many put the important off to take care of the urgent. Before they know it, the dreams and goals they’ve always considered important are no longer achievable. Regardless, we meet folks where they’re at, and in many cases, can help make up for lost time.

The Planning and Progress Study also found that what keeps people up at night more than anything else is the unexpected. The top two financial fears, according to American adults are: having an unplanned financial emergency (38%); and having an unplanned medical expense due to an illness (34%). This far outstripped fears such as losing a job (17%), having an extended period of unemployment (15%), and outliving retirement savings (21%).

If you would like to meet with us to learn more about our holistic financial planning process, please contact us at (386) 734-0800 or Visit for more information.

Joseph "Barney" Lane is a service-oriented, client-focused Financial Advisor with more than 30 years of experience in financial services. Barney holds a Bachelors in Business Administration from the University of Florida, and numerous certifications including the highly regarded Certified Financial Planner certification along with the Certified Life Underwriter®, Chartered Financial Consultant and Retirement Income Certified Professional® certifications.

Advisory Services offered through Investment Advisors, a division of ProEquities, Inc., a Registered Investment Advisor. Securities offered through ProEquities, Inc., a Registered Broker/Dealer, and member FINRA and SIPC. Lane Financial Strategies is Independent of ProEquities, Inc.

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